On Saturday, December 13th, the "Kyushu Mitsubishi x Kyushu Sangyo University Industry-Academia Collaboration Project Final Presentation" was held at the KKR Hotel Hakata, where approximately 40 third-year students studying in the seminars of Professor Yasuhisa Taku and Associate Professor Yukiko Waki of the Department Department of Business and Marketing Faculty of Commerce presented the results of the industry-academia collaboration project they had been working on for 10 months.
This project is a collaboration between Kyushu Mitsubishi Motors Sales Co., Ltd., Mitsubishi Motors Corporation, and Kyushu Sangyo University, and is a student-led initiative to come up with practical proposals to solve problems in companies' recruitment activities. The students came up with proposals based on four themes presented by the companies, and after an interim presentation in July, they came to this final presentation.
The presentation themes are as follows:
What are effective ways to communicate with prospective employees?
-What follow-up measures for accepted applicants are attractive to students?
-What are some ways to increase motivation from the time of receiving a job offer until joining the company?
-What factors led job seekers to decide on their final employer?
Regarding effective means of communicating with accepted candidates, they suggested promoting interaction between accepted candidates and employees by hiring them as part-timers before they join the company, and encouraging interaction between accepted candidates to increase the recruitment rate. Regarding follow-up training for accepted candidates, they proposed measures to deepen relationships through remembering names, sending letters, and interacting with on-site employees, and also presented ideas to contribute to early adaptation to the corporate culture and improved retention rates.
After the presentations, a company representative acted as a commentator and provided feedback, saying, "We were reminded of the importance of showing accepted applicants the company culture and an idea of what it will be like after joining the company, as well as supporting them in building relationships. It was good to be able to understand the type of follow-up that accepted applicants are looking for. We would like to take a different approach from other companies so that there is no misunderstanding."
Finally, the two teams that had submitted outstanding proposals were awarded. Takuya Shibata (Koryo High School), who won the Kyushu Mitsubishi Motors Sales Co., Ltd. Award, said, "We struggled in the first semester to gather information to formulate hypotheses, so we are very happy with today's results." Iwai Soda (Sue High School) expressed her joy, saying, "When creating the questionnaire, I realized how difficult it is to set questions that would elicit the desired answers. I am relieved that we were able to proceed with today's presentation as planned, seeking comments from companies."
Going forward, our university will continue to promote practical education and social contribution through collaboration with local companies.
[Faculty of Commerce / Industry-Academia Co-innovation and Research Promotion Headquarters]
